Education Center
Your source for tips, articles, & guides to streamline your processes.

Update WordPress Core, Themes, & Plugins
Keeping your software up-to-date helps protect against security vulnerabilities and gives you enhanced functionality.

Perform Visual Inspection of Your Website
Routinely browse the website to make sure crucial elements look and function properly.

Uptime Monitoring
Identify and investigate any downtime for the month to ensure stability.

Ensure Successful Backups
Ensure your scheduled backups are being completed and test their validity.

Add a Call to Action / Opt-in / Content Upgrade
Tell your readers what to do next by adding a strong call to action, an opt-in, or a content upgrade.

Add Categories and/or Tag(s)
Using categories and tags can improve your website’s organization and help readers find the content they are interested in.

Add Post Excerpt
Hand-crafted manual excerpts help visitors skim your page as they look for relevant content.

Add Outbound Links to Your Posts
Relevant outbound links to high quality websites can improve your website’s relevance.

Add Internal Links to Your Posts
Including links to other articles or pages on your website improves your authority and keeps your reader on your website longer.

Use a Proper Headings Structure
Your heading tags should follow a hierarchical order. Refrain from skipping around randomly. A common mistake new web designers make

Include Semantic Keyword(s)
Visitors might not phrase things exactly like you do. Try using semantic words related to your keyword(s) within your headings and body copy.

Primary Keyword(s) in First 100 Words of Body Copy
While it’s important to refrain from “stuffing” keywords, using your primary keyword(s) in the first 100 words proves to be an effective SEO strategy.